Uncover the secrets of member benefits that matter with Penny Cornah, CEO of the Master Plumbers' Association of Queensland (MPAQ). 

Discover how MPAQ offers an incredible array of benefits to its members, from contract preparation and accounting advice to workplace safety and technical support. 

Penny shares the whole process of member benefits development —from understanding member needs, to generating ideas, to developing industry partnerships and promoting benefits to members. Penny provides invaluable insights on how associations can develop and implement effective member benefit programs that truly add value and meet the needs of their members. 

Whether you're looking to enhance your own association's offerings or simply curious about the best practices in the industry, this episode is packed with actionable advice and real-world examples.