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Membership Management

Membership management is at the heart of every successful association.  Understanding how membership models change, delivering exceptional member benefits, and crafting a compelling member value proposition are essential for making sure your members feel satisfied. Association Hub Podcast features episodes that offer association professionals actionable insights from industry leaders. Join us as we explore the strategies and best practices that can help you enhance member engagement, increase retention, and elevate the overall value of your association.

Key Takeaways

Maximising Member Benefits

Member benefits are more than just perks—they are the core value that your association delivers to its members. Learn how to align your benefits with member needs and expectations, ensuring that your offerings are relevant, impactful, and drive continuous engagement. 

The Evolution of Membership Models

From traditional annual memberships to tiered, subscription-based, and pay-as-you-go models, learn how to evaluate and adapt your membership structure to offer flexibility, increase accessibility, and appeal to a broader audience while maintaining strong member retention.

Strong Member Value Proposition

A strong MVP clearly shows why a member should join and stay with your association. In these discussions, we dive into the elements that make a compelling value proposition and the practical tips on how to communicate your value proposition effectively across various channels to attract and retain members.

Enhancing Member Engagement

Our episodes cover how associations can use data and technology to deliver personalised experiences that increase engagement and satisfaction. Learn how to segment your member base, tailor communications, and offer customised content, events, and services that make each member feel valued and connected to your association.

Latest Episodes on Membership Management

🎧 #4 Crafting a Winning Member Value Proposition with Braden Clark, ANZASW 


Braden shares his experience of reshaping ANZASW's MVP statement to make the association more relevant and engaging, especially for younger members.
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🎧 #19 Evolution of Association Membership Models, with Belinda Moore, SMS 

Join us in this episode with Belinda Moore as we explore the 'Evolution of Association Membership Models.'

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🎧 #40 Member Benefits That Matter with Penny Cornah, MPAQ 


Penny provides invaluable insights on how associations can develop and implement effective member benefit programs that truly add value and meet the needs of their members. 
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Stay tuned for upcoming episodes where we continue to explore new topics and bring you the latest insights from the world of associations!

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