In this episode, Olena Lima chats with Wes Lambert to uncover his bold strategies, sharp focus, and unwavering determination in association advocacy. Wes has been making waves in Australia’s restaurant and café sector, achieving policy wins in just 10 months that others have chased for decades.
In this episode, Olena Lima chats with Wes Lambert to uncover his bold strategies, sharp focus, and unwavering determination in association advocacy. Wes has been making waves in Australia’s restaurant and café sector, achieving policy wins in just 10 months that others have chased for decades.
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In this episode, Olena Lima sits down with Wes to reveal his recipe for success in association advocacy—one that’s packed with focus, bold strategies, and and relentless determination.
Tune in now to listen:
🔹 How Wes went from investment banking, to restaurant management and to leading one of the country’s newest (and fastest-growing) associations
🔹 The key ingredients to getting members engaged and growing an association from scratch
🔹 How ARCA is driving real policy change, from migration reform to taxation policies
🔹 Why laser-focused advocacy can deliver wins for an industry that employs half a million Australians.
And if you’ve ever wondered how one person can juggle high-stakes advocacy, multiple board roles, four kids, and still get eight hours of sleep every night—Wes has the answer.
🎧 Tune in now to hear how ARCA is delivering real results for hospitality businesses across Australia.